On a rather less busy Saturday afternoon in office I thought of taking a different approach to understanding the industry that I am in by looking at the bookworms source of market data – Google. Google Trends to be specific. As product managers in an industry that is as close to the grass roots as noRead More
Category: Telecom-India
Indian Telecom Industry based
The new language in Telecom Marketing
The new language in telecom marketing The time is gone where Indian telcos tried through their telecom marketing messages to convince you as a consumer that their network reaches you wherever you are. It is to be taken for granted by the consumer that the network is present (although not always the case) as muchRead More
Postpaid Plan Comparator – Release Notes
Click Here to Use The Comparator The idea of a postpaid plan comparator evolved in my mind when I realised how unaware consumers in general are about the savings that they could achieve on their mobile phone bills if they are willing to make the most cost effective decision. The comparator takes into consideration aboutRead More
Postpaid Plan Comparator
Enter your mobile usage and the rate that you pay on your current postpaid plan in the blue cells below. Edit only the blue cells Click here for the Comparator Release Notes and Usage Guidance Last Updated : May 2012
The times they are a changing…Voice rates are rising Data rates are falling.
It seems that ‘those times’ are finally over. The times when telephony rates were going down a seemingly never ending downward path. The telecom rates after years of finding new lows it seems have hit rock bottom and is slowly bouncing back up. Around the nation most operators led of course by the market leaderRead More
VoIP – the elephant in the room
As far as voice telephony is concerned the elephant in the room that telephony operators don’t want to talk about for the moment seems to be Voice over IP (VOIP). It has reached a point at least in India where voice call tariffs has hit rock bottom and there is very little leeway for itRead More
The Indian MNP experience- consumer the king?
A year and a quarter down the MNP path the initial hype and hoopla has calmed down quite a bit. But researchers who try to find out the MNP cyclone has left at its wake would be surprised to find that nothing has really changed from before the predicted Armageddon. The more things change theRead More
The Indian IP Telephony Revolution
The draft national telecom policy which got unveiled in October 2011 talks in fine print about the deregulation of IP telephony in India. Today when you think of IP and internet based telephony you relate that with broken conversations and delayed responses (a result of packet drops and latency) and don’t immediately perceive IP telephonyRead More
The disruptors – 4G winds are blowing
India has been a late follower in the adoption of most telephony technologies. The shiny black telephone did not become ubiquitous in an Indian household till the nineties, reaching comparable penetration levels probably fifty years behind North America or Western Europe. Mobile phones took its own sweet time getting as common as it is todayRead More